Facebook Complete Guide: Step-by-Step to Create an Account & Earn Money

Facebook, with over 3 billion monthly active users in 2025, remains a powerhouse for social networking, content creation, and monetization. This comprehensive guide walks you through creating a Facebook account, understanding account types, exploring monetization methods, and meeting the requirements to earn on the platform.

Creating a Facebook Account: Step-by-Step

Step 1: Visit Facebook’s Website or App

Go to facebook.com or download the Facebook app from the Apple App Store or Google Play Store. Click "Create New Account."

Step 2: Enter Your Basic Information

Fill out the sign-up form with:

  • Name: Enter your first and last name (use your real name per Facebook’s policies).
  • Phone or Email: Provide a valid phone number or email address.
  • Password: Create a secure password (8+ characters, mixing letters, numbers, and symbols).
  • Birthday: Enter your birth date (must be 13+ years old).
  • Gender: Select your gender or choose "Custom."

Click "Sign Up" to proceed.

Step 3: Verify Your Account

Facebook will send a verification code to your phone or email. Enter the code to confirm your account.

Step 4: Set Up Your Profile

Customize your profile to engage your audience:

  • Profile Picture: Upload a clear image (180x180 pixels minimum).
  • Cover Photo: Add a banner (851x315 pixels recommended).
  • Bio: Write a short bio in the "About" section with keywords or interests.
  • Details: Add work, education, location, and contact info (optional).
Step 5: Connect with Friends

Use the "Find Friends" tool to sync contacts or search for people by name. Follow pages or join groups related to your interests to build your network.

Step 6: Create Your First Post

Click "What's on your mind?" to create a post. Add text, photos, videos, or links (up to 63,206 characters). Use hashtags to increase visibility and click "Post."

Pro Tip: A complete profile with a professional photo and engaging bio increases credibility and encourages connections.

Types of Facebook Accounts

Facebook offers three main account types:

Note: Pages and Creator Accounts are ideal for monetization, offering tools like analytics and ads, while Personal Profiles are best for casual use.

Ways to Earn Money on Facebook

Facebook offers multiple monetization opportunities for creators and businesses in 2025. Below are the primary methods with details:

1. In-Stream Ads

Earn money through ads in your videos.

  • Requirements:
    • Facebook Page with 10,000+ followers.
    • 60,000+ minutes of video views in the last 60 days.
    • 5+ active videos (3+ minutes long).
    • Be 18+ years old.
    • Live in an eligible country.
    • Comply with Facebook’s monetization policies.
  • How to Start: Apply via Creator Studio > "Monetization." Once approved, enable ads on videos.
  • Earnings: $0.01–$0.05 per view, depending on engagement and region.
2. Fan Subscriptions

Offer paid subscriptions for exclusive content.

  • Requirements:
    • Creator Account or Page with 10,000+ followers or 250+ returning viewers.
    • 50,000+ post engagements or 180,000+ minutes viewed in the last 60 days.
    • Be 18+ years old.
    • Live in an eligible country.
  • How to Start: Enable subscriptions in Creator Studio and offer perks like exclusive posts or badges.
  • Earnings: 70% of subscription revenue after taxes ($0.99–$99.99/month per subscriber).
3. Sponsored Content

Partner with brands to create sponsored posts or videos.

  • Requirements:
    • Page or Creator Account with 1,000+ followers.
    • High engagement (likes, comments, shares).
    • A niche audience (e.g., fitness, tech).
  • How to Start: Join platforms like BrandCollabs Manager or pitch brands directly. Create branded content and disclose partnerships.
  • Earnings: $100–$10,000 per post, based on audience size.
4. Facebook Reels Monetization

Earn through ads on short-form Reels.

  • Requirements:
    • Creator Account or Page with 1,000+ followers.
    • 100,000+ Reel views in the last 30 days.
    • Be 18+ years old.
    • Live in an eligible country.
  • How to Start: Apply via Creator Studio > "Monetization" and enable ads on Reels.
  • Earnings: $0.01–$0.03 per view, depending on engagement.
5. Affiliate Marketing

Earn commissions by promoting products in posts or Reels.

  • Requirements:
    • 1,000+ followers for credibility.
    • Affiliate program membership (e.g., Amazon Associates).
    • Compliance with Facebook’s policies and FTC guidelines.
  • How to Start: Join affiliate programs, add links to posts or your bio, and create engaging content to drive clicks.
  • Earnings: 1–10% commission per sale, depending on the program.
6. Selling Products via Facebook Marketplace or Shops

Sell physical or digital products directly on Facebook.

  • Requirements:
    • Business Page with a linked Shop or Marketplace listing.
    • Compliance with Facebook’s commerce policies.
  • How to Start: Set up a Shop via Commerce Manager or list items on Marketplace. Promote products via posts or Reels.
  • Earnings: Vary based on product pricing and sales volume.
7. Facebook Ads

Run paid ads to drive sales or traffic for your business.

  • Requirements:
    • Business Page with a linked payment method.
    • Compliance with Facebook’s ad policies.
  • How to Start: Create campaigns in Ads Manager, targeting specific audiences with posts, videos, or Reels.
  • Earnings: Indirect, based on conversions (e.g., website visits, sales) from ads.

Requirements for Earning Money on Facebook

To monetize on Facebook, you typically need:

Pro Tip: Post consistently (1–3 times daily) with engaging content, such as videos or Reels, and use hashtags to boost visibility and monetization opportunities.